‘CUBBY’ Back on TV – ‘It’s a Sin’ Channel 4 January 2021
‘CUBBY’ Back on TV – ‘It’s a Sin’ Channel 4 January 2021
‘CUBBY’ TV – It’s A Sin – Channel 4 series 2021
It’s A Sin, Russell T Davies’s hit TV drama, has helped Channel 4’s streaming service to a record-breaking month.
The series has so far had 6.5 million views on All 4 across its five episodes, according to the broadcaster.
The complete box set only dropped on 22 January but that was enough to cement the platform’s highest monthly figure since predecessor 4oD began in 2006.
Monthly figures are not regularly published by All 4 so the previous record is unknown.
But making the entire series immediately available to stream on All 4 has evidently paid dividends for the network.
Ian Katz, Channel 4’s chief content officer, said: “The extraordinary performance of It’s a Sin is a reminder that powerful drama with something important to say about the world can also be commercially successful.”
It’s A Sin follows a group of friends during the 1980s Aids crisis and stars Olly Alexander from pop group Years & Years.
